Data is important. Nobody has a second opinion about that. However, in this dynamically changing world, using that data as soon as it is generated will make all the difference. For example, a shipping company can be hugely benefited if it has the system to analyze weather data every hour. It can optimize the fuel consumption of its ship and ensure the choice of optimal routes. The efficiency of data analytics today depends largely on how fast it is analyzed. This is the gist of Real-Time Analytics. With Real-Time Interactive Insights, an organization remains always prepared for any issue and can detect and solve it faster than its peers.
Even till this date, 80% of enterprise data is in unstructured form. WIth IDP we can stop manual data entry once and for all. This is the 21st century. If not anything else, at least the documents should be processed automatically.